Champagne village profile: Faverolles-et-Coëmy in the Vallée de l’Ardre, on top of Montagne de Reims

Diagram Faverolles-et-Coëmy 201506Key facts

Located in: Montagne & Val de Reims: Vesle et Ardre
Vineyards and grape varieties: 76.0 hectares (187.8 acres), of which 80% Pinot Meunier, 18% Pinot Noir, and 2% Chardonnay.
Classification: “Autre cru” (86%)
Noted for: today’s home village of Jeeper

Maps

The map is linked from Wikimedia Commons, and the geographical information originates from OpenStreetMap. The dotted white area corresponds to the vineyards, light yellow is other open terrain, and green indicates forest.


Google Maps view with the villages in the Vesle et Ardre highlighted. The premier cru villages are in yellow and the autre cru villages are in orange. The La Petite Montagne de Reims part is shown within red borders and the Vallée de la Vesle part within green borders.

Clicking on a village opens a field to the left with a link to the village profile.

Neighbouring villages

Eastnortheast: Treslon
Southeast: Tramery
Southwest: Lhéry
West and northwest: Serzy-et-Prin
Westnorthwest: Savigny-sur-Ardres

The church of Faverolles-et-Coëmy. Picture linked from Wikimedia Commons (photo G.Garitan, 2012).

The village

Faverolles-et-Coëmy is located on top of the northwestern part of the Montagne de Reims hill, along the Ardre river.

The Faverolles-et-Coëmy commune covers 548 ha and has 542 inhabitants (as of 2013) called Faverollais and Faverollaises.

The Musée viti-vinicole in Faverolles-et-Coëmy. Picture linked from Wikimedia Commons (photo Garitan, 2012).

Vineyards

The vineyards within the border of the Faverolles-et-Coëmy commune are located north and northeast of the village, in a band above the road beyween Faverolles-et-Coëmy and Treslon. The consist of mild south-facing slopes dominated by Pinot Meunier.

The current vineyard surface in the Faverolles-et-Coëmy commune is 76.0 hectares (187.8 acres). There are 60.8 ha Pinot Meunier (80%), 13.4 ha Pinot Noir (17.6%), and 1.8 ha Chardonnay (2.3%). Numbers from CIVC, as of 2013. In 1997, the vineyard surface was 73 ha. There are 28 vineyard owners (exploitants) in the commune.

Champagne producers

Champagne houses/négociants

The producer status NM = négociant-manipulant means that purchased grapes can be included in the Champagnes. NM producers can be anything from small producers that supplement their own grapes with some that they buy in, to large Champagne houses that primarily rely on purchased grapes.

  • Jeeper (NM) was founded in 1949 under this name by Armand Goutorbe in the village of Damery, and he chose this name to avoid confusion with the other Goutorbe producers. In 2009, the brand Jeeper and the stock of 200 000 bottles was purchased by Nicolas Dubois and Pressoirs de France, located in Faverolles-et-Coëmy. The seller was Christian Goutorbe (son of Armand Goutorbe) and his family. The company behind Jeeper is today called Les Domaines Jeeper (LDJ). After a number of developments in  2012-2013, explained in the entry below for Pressoirs de France, Jeeper is since 2013 a part of Le Groupe Reybier (also the owner of Château Cos d’Estournel in Bordeaux and some other wine producers), but is still led by Nicolas Dubois. Reybier owns 75% and Nicolas Dubois 25%. Jeeper has 35 ha vineyards of their own and buys grapes from another 180 ha. Expected sales in 2014 was 2.5 million bottles.
    Before 2013, LDJ has sold large quantities of low-price Champagne under a number of brands that are listed below under Pressoirs de France. It is a bit unclear which of these, if any, that remain in use by LDJ.

No longer existing Champagne houses

  • Pressoirs de France is a company started in 1999 by Nicolas Dubois and that was restructured in 2013. The post-restructure company is described in the entry for Jeeper above. From 2009 to 2013, the company belonged to Jeeper, which was their premier brand. The focus of Nicolas Dubois and Pressoirs de France was selling low-price Champagne through supermarket chains under a number of different brands. Not all of these Champagnes sold by Pressoirs de France were produced by them. Instead, a significant proportion consist of bottles bought in sur lattes, i.e., undisgorged bottles that were disgorged by them and sold under their own brands. Apparently large quantities of such bottles were available rather cheaply once the financial crisis broke out and the total sales of Champagne dropped. The sales volume of Pressoirs de France increased to a large volume through this acidity. From a volume of one million bottles sold in 2007, they reached more than 6 million bottles in 2012. Dubois stated that in four years, he had spent 160 million euros buying sur lattes, corresponding to over 22 million bottles at a price of € 6.50-€ 7 per bottle. At this time, Dubois had pre-sold Champagnes to supermarkets, expecting that the sur lattes price would decrease further. When the price instead increased somewhat, following a recovery in the Champagne sales, the company collapsed. It went into receivership in January 2013 (see Decanter article), and at this time the main assets were 10.67 ha of vineyards and 165 ha worth of grape supply contracts. The financial difficulties of the company meant that they couldn’t fulfill the payments for grapes from the 2012 harvest already purchased, and this understandably resulted in a lot of irritation from the small growers affected. In the end, there were two bids on the company, one from the new owners of Leclerc Briant (Americans Denise Dupré and Mark Nunnely who were on the lookout for vineyards for their newly acquired Champagne brand) and the other from Michel Reybier, who owns e.g. Château Cos d’Estournel in Bordeaux (ses Decanter article). The bid of Reybier was the winning one, not the least because he planned to continue the company’s own production.
    Pressoirs de France had production facilities in Changy and Damery, and not just in Faverolles-et-Coëmy. The company name that was usually on the bottles was LDJ, which then meant Lallement-Dubois Jeeper. (Also the company DIVIN, Direction des Vignobles Integrés, was part of the group.) The Champagnes were sold under a wide range of brands that indicate a certain preference for made-up noble-sounding names. One reason for the many names was the ability to offer various supermarket chains brands that they were the only one selling in their market. Other than Jeerp, at least the following brands were used:

    • Bertrand de Bessac
    • Comte de Perrey
    • Léo Deviroy
    • François Dubois
    • Louis Dubrince, that today (2014) has an address in Ville-Dommange and therefore was likely sold by LDJ.
    • Laurence D 
    • Marquis de Coulmeaux
    • Ph. de Villeran
    • Léonard Vignier

Champagne growers

Producer status is indicated where known: RM = récoltant-manipulant, or grower-producers. RC = récoltant-coopérateur, growers that are cooperative members but sell Champagnes under their own name.

  • Eric Marchand
  • Pongnian Touret

Comment: It is not certain that the list is complete.

Links

© Tomas Eriksson 2015, last update 2016-08-27

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